Hilton Baltimore Inner Harbor
Restaurant Rebrand
Overview —
The Hilton Baltimore Inner Harbor attracts millions of visitors thanks to its prime location in the heart of downtown Baltimore. But “location, location, location” can only get you so far in today’s cutthroat hospitality industry. Amenities also matter - a hotel’s facilities are essential to guest satisfaction. To maintain its competitive edge, the property initiated an overhaul of its restaurant, Pendulum 401. The renovation, from structural upgrades to aesthetic improvements, was reinforced by a rebrand of the restaurant, entrusted to yours truly.
Services —
Visual Identity System
Brand Guidelines
Graphic Design
Motion Design
Website
Signage
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